Our Story

Built By Fishermen. For Fishermen.

A community of anglers dedicated to better gear, better bait, and better days on the water.

The Beginning

Where It Started -

LiveBait.com was created by a group of passionate anglers who believe the best fishermen rely on one thing above all else — live bait.

Matching the hatch has always been the most effective way to catch fish. The fresher the bait, the better the results. That means catching it yourself.

Like many serious fishermen, we rely on one essential tool more than anything else — the cast net.

But for years we ran into the same problem. Most cast nets on the market were built as generic, one-size-fits-all products. Heavy, poorly balanced, and poorly constructed.

So we decided to build the gear ourselves — tools designed specifically to catch the freshest bait quickly and efficiently.

It wasn't long before other fishermen started noticing our success on the water.

That's when LiveBait.com was born.

Product Philosophy

The Best Fishermen Catch Their Own Bait -

LiveBait.com was built by anglers who believe catching your own bait is part of the craft of fishing.

Matching the hatch has always been one of the most effective ways to catch fish. The fresher the bait, the better the results — which means the best fishermen catch it themselves.

But for years we ran into the same problem.

Most cast nets on the market were built as generic, one-size-fits-all products. Heavy, poorly balanced, and not designed for catching bait quickly and efficiently.

So we began building the gear we wanted to use ourselves — tools designed to catch the freshest bait in the fewest throws possible.

Before long we noticed the difference.

We were catching more bait, faster, and spending more time fishing.

Explore JUJU Cast Nets

Together On The Water

The LiveBait.com Community -

What started as a small group of anglers sharing techniques and success on the water quickly grew into something much bigger — a community of fishermen helping each other catch more bait and fish smarter.

As more anglers discovered the power of matching the hatch and catching their own bait, the LiveBait.com community began to grow.

From that shared passion, LiveBait.com was born.

Today the LiveBait.com family includes anglers from across the country and around the world who share the same love for fishing and the same high standards for gear.